Celebrating Negrense Culture And Creativity At The 37th Negros Trade Fair
Logo of the Negros Trade Fair, a creation by Stephanie Hilado-Lindaya. This year’s logo encapsulates not just a design but a cultural narrative, showcasing the values and identity of Negrenses.
As the calendar turns towards September, the highly anticipated Negros Trade Fair is set to return for its 37th Edition. This year’s theme, “Amuma,” a Hiligaynon word meaning “to foster, to nurture, to take care of,” sets the stage for an event that not only showcases the craftsmanship and ingenuity of Negrense entrepreneurs but also celebrates the rich cultural tapestry of the Negros. From September 26 to October 1, the Palm Drive Activity Center in Glorietta 2, Makati City, will be transformed into a vibrant showcase of Negrense culture and entrepreneurship, inviting visitors to immerse themselves in a world of exquisite craftsmanship and heartfelt hospitality.
37th Negros Trade Fair Opening
Mark your calendars for September 25, 2023, as the Negros Trade Fair kicks off with a grand opening ceremony. A culmination of months of preparation and anticipation, this event promises to set the tone for the week-long celebration of Negrense culture, tradition, and innovation.
The Bacolod launch of the 37th Negros Trade Fair with Negros Occidental Gov. Bong Lacson (center).
A Legacy of Trade and Culture
Organized by the Association of Negros Producers (ANP), the Negros Trade Fair holds the distinction of being the country’s longest-running trade fair. Since its inception, it has served as a crucial platform for micro, small, and medium enterprises (MSMEs) to showcase their products, expand their markets, and explore opportunities for export and trade. Beyond economic gains, the trade fair nurtures a feeling of camaraderie among Negrense entrepreneurs and mirrors the province’s dedication to fostering creativity and innovation.
Diverse Showcases of Negrense Excellence
The 37th Negros Trade Fair promises a diverse array of products that underscore the ingenuity and skill of local artisans and producers. Visitors can indulge their taste buds in Negrense-made food and delicacies, including unique culinary delights that reflect the province’s distinct flavors. The event also features displays of natural and organic products, fashion and accessories, gifts, decor and housewares, and furniture and furnishings. This comprehensive representation of Negrense craftsmanship reaffirms the province’s status as a hotbed of creativity and cultural expression.
“Amuma” – A Cultural Tribute
During the Exhibitors’ Briefing and Media Launch of the 37th Negros Trade Fair, Negros Occidental Gov. Eugenio “Bong” Lacson articulated the essence of “Amuma.” Beyond its linguistic translation, “Amuma” encapsulates the core of Negrense culture – a legacy of generosity, welcoming spirits, and open-heartedness. As a tribute, it not only honors the ethos of charity, hospitality, and warmth but also aims to share these qualities with visitors and patrons. It is a reminder that the fair is not just a marketplace; it is an opportunity to connect with the soul of Negrense traditions.
Statement outfits made with handwoven fabrics by Kiculo, Vivocrafts, and Donata by Kate.
Conclusion
The 37th Negros Trade Fair is poised to be a celebration of Negrense culture, entrepreneurship, and creativity. As the Association of Negros Producers (ANP) continues to nurture and support local enterprises, the event promises to captivate audiences with a vivid display of products, each carrying the distinct mark of Negrense ingenuity. Beyond commerce, the trade fair is an invitation to engage with the heart and soul of Negros, a region known for its warmth, generosity, and rich cultural heritage. From September 26 to October 1, visitors will not only explore a marketplace but also embark on a cultural journey that enriches their understanding of Negrense identity and values.
ANP President Arlene Infante and VP Mary Ann Colmenares (4th and 5th from left) with Bacolod bloggers during the Bacolod media launch.
I hope you can join us for the 37th Negros Trade Fair! It is a great opportunity to experience the best of what Negros has to offer.